When running a PPC campaign you choose where and when your ads will appear based on a number of factors including keywords, location, website, device, time and date, and more. All these optional elements allow you to segment the market into small groups and bring the product/service to the right target audience.
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search marketing
MENU SET 2 – PART 1: Which area to focus on in digital marketing, provided that your company has to operate on a minimal budget?
A good marketer should know how to develop an effective strategy based on sound theories.